July 19, 2010, 12:58 PM

E-commerce shares sink as rally ends on Wall Street

The Internet Retailer Online Retail Index lost more than 3% last week.

Don Davis

Editor in Chief

Lead Photo

The value of e-commerce stocks plummeted last week as a seven-day stock market rally came to an end towards week’s end.

The Internet Retailer Online Retail Index of 25 e-commerce stocks declined 3.03% last week, while the Dow Jones Industrial Average lost 0.98% and the Standard & Poor’s 500 Index fell 1.21%.

For the year, however, the Online Retail Index remains ahead 5.6% while the Dow is down 3.2% and the S&P 500 off 4.5%.

Only five of the stocks tracked by the Online Retail Index advanced last week. Leading the way was online jewelry retailer Bidz.com, which gained 2.9% after being the biggest loser last week among the Online Retail Index stocks, falling 8.6% for the week ended July 9.

Here are the best-performing stocks last week in the Online Retail Index and the gain in stock price for each:

  • Bidz.com, 2.9%
  • Amazon, 1.0%
  • NutriSystem, 0.8%
  • Netflix, 0.7%
  • Digital River, 0.7%

Here are the Online Retail Index stocks that performed least well last week and the percentage loss in stock price for the week:

  • Drugstore.com, -13.3%
  • GSI, -11.8%
  • LivePerson, -10.0%
  • Vitacost, -6.6%
  • Blue Nile, -5.6%

The 25 companies in the Internet Retailer Online Retail Index are: 1-800-Flowers.com Inc., Akamai Technologies, Amazon.com Inc., American Greetings Corp., Art Technology Group Inc., Bidz.com Inc., Blue Nile Inc., DemandTec Inc., Digital River Inc., Drugstore.com Inc., eBay Inc., GSI Commerce Inc., Keynote Systems Inc., LivePerson Inc., Netflix Inc., NutriSystem Inc., Overstock.com Inc., PetMed Express Inc., RealNetworks Inc., Shutterfly Inc., Systemax Inc., U.S. Auto Parts Network, United Online Inc. (owner of FTD.com), Vitacost.com Inc. and VistaPrint Ltd.

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