July 7, 2010, 3:01 PM

Customized characters from Nickelodeon

Nickelodeon launches four online shops on Zazzle.

Zak Stambor

Managing Editor

Nickelodeon Consumer Products has launched four online shops on Zazzle Inc.’s web site that allow consumers to customize a variety of products with Nickelodeon characters and branding.

The shops, which are accessible from the main brand page at Zazzle.com/nickelodeon, feature some of the kid-oriented TV network’s most prominent characters from programs such as SpongeBob SquarePants, Dora the Explorer and Blues Clues.

Among the products shoppers can customize are hoodies, T-shirts, skateboards and posters.

Nickelodeon’s shops are just the latest additions to the Zazzle marketplace, which also includes brands such as Hallmark, DC Comics, Looney Toons and South Park.

Zazzle, No. 211 in the Internet Retailer Top 500 Guide, says most Nickelodeon-branded orders will be produced and shipped within 24 hours.

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