June 7, 2010, 2:56 PM

Eastern Mountain Sports appoints marketing and merchandising directors

Kate Lynch is director of marketing and Marshall Merriam is director of merchandising.

Thad Rueter

Senior Editor

Eastern Mountain Sports Inc. has promoted two managers to director-level jobs. Kate Lynch now works as director of marketing and Marshall Merriam is director of merchandising.

Eastern Mountain Sports, No. 422 in the Internet Retailer Top 500, says both positions are new. Lynch, who has worked for Eastern Mountain for three years, was previously senior retail marketing manager. Merriam, with the company since June 2006, was product manager for footwear.

“Not only will these two new directors help shape the future of our internal talent,” says Ted Manning, executive vice president at the company. “I also expect Kate and Marshall to begin to reframe the manner in which we build relationships, specifically with the consumer and our industry."

Eastern Mountain sells outdoor gear, clothing and shoes, and operates 64 stores in 12 states.


Sign In to Make a Comment

Comments are moderated by Internet Retailer and can be removed.

Not a member? Signup for free today!




Relevant Commentary


Jason Squardo / Mobile Commerce

Five tips for achieving high mobile search rankings

Searches on mobile devices will soon exceed those on computers, Google says. Retailers that keep ...


Sergio Pereira / B2B E-Commerce

Quill turns to its B2B customers for new ideas

Coming in April is a new section of Quill.com that will let customers and Quill ...