CoreCommerce Introduces New Online Marketing and Custom Design Services

To Help Customers Increase Online Store Traffic #1 Rated Shopping Cart Solution Now Offers Fully Customized Storefronts, Pay-per-Click and Search Engine Optimization Services to its CoreCommerce Customers

FRANKLIN, TN -– (March 22, 2010) -– CoreCommerce, a leading provider of top rated e-commerce solutions, is now offering Custom Design Services for customers who want a unique, custom-built storefront, and Online Marketing Services designed to help customers compete more effectively online, maximize advertising results and drive more traffic to their sites with Pay Per Click (PPC) and Search Engine Optimization (SEO) programs.

“We’re proud to have the highest customer satisfaction rating in the industry, and we believe one reason for this is that we listen to what our customers want and work hard to provide them with the latest in e-commerce features and capabilities,” stated Matt DeLong, president and CEO of CoreCommerce Software. “Customers were asking us for more customization and unique, one-of-a-kind online storefronts, and for help with driving traffic to their web stores. Our new service offerings respond directly to those requests to help meet our customers evolving e-commerce needs.”

Online Marketing Services

CoreCommerce’s Online Marketing Services focus on Pay-Per-Click (PPC) and Search Engine Optimization (SEO) programs, two areas of web marketing that can deliver tangible results at relatively low cost to maximize customers’ return on investment. CoreCommerce has teamed with Lionzone Internet Media, online marketing experts who have been helping businesses for more than 10 years, to collaborate on providing top quality professional online marketing services designed exclusively for CoreCommerce customers.

The SEO Services will help customers drive more traffic by optimizing their CoreCommerce websites to rank higher in organic search results listings of major search engines like Google, Yahoo and Bing. Search experts will work with customers to identify keywords and phrases most relevant to their products and services, embed these into store content, and help them take advantage of the many search-oriented tools available in the CoreCommerce platform such as meta-tags for products, categories and content pages, header tags and alt/title tags for images. The SEO Services feature:

• Keyword Identification
• Meta Tag Optimization
• Content Optimization
• Monthly Ranking Reports

The PPC Services will help customers reach their target audience by advertising their products and services in major search engines through keyword-driven programs such as Google AdWords. PPC marketing experts will navigate customers through the hundreds of thousands of available keywords to compile a highly targeted keyword list. They will monitor keyword search results and associated click-thru rates and costs to help customers determine which keywords are resulting in conversions, which are cost-effectively performing well, and which are not delivering results so they can continually adjust the campaigns to improve ROI. The PPC Services feature:

• Custom strategy for each customer’s business
• Keyword results and bid cost monitoring
• Campaign management and optimization
• Monthly Performance Reports

For more information about CoreCommerce’s Online Marketing services, visit online marketing services

Custom Design Services

CoreCommerce’s Custom Design Services are for customers who want more customization than one of CoreCommerce’s many available templates allow, customers who want a completely unique storefront design featuring their own graphics and company color schemes, and customers who have very specific needs that require a fully custom-built online store. CoreCommerce offers three cost-saving customization service packages and a variety of “a la cart” customization options.

The Custom Design Service Package offerings include:

• Standard Package, includes a custom template and homepage design
• Professional Package, include custom template design, homepage design and custom designed buttons
• Platinum Package, include template design, homepage design, custom designed buttons and a product detail template.

The selection of individual customization options includes:

• A custom storefront template designed exclusively for the customer’s company
• A custom homepage designed to help increase conversions and bring in sales
• Customized navigation buttons that can be used throughout an online store for a custom look
• A customized product page design that showcases all the information a site visitor needs to make a buying decision
• A company or store logo that projects the corporate image and brand

For more information about CoreCommerce’s Custom Design Services, visit custom design services

The CoreCommerce Platform

CoreCommerce’s comprehensive shopping cart system is the most affordable, flexible and easy-to-use shopping cart system designed specifically for the small business retailer. With no setup fees, enterprise grade hosting and fully-encrypted security, 24/7 ticketing support, live chat and flexible payment processing and shipping integration, CoreCommerce is ideal for businesses looking to add e-commerce to an existing website, replace their current shopping cart provider or build their first online store.

CoreCommerce is already being used by some of the most trusted names in retail, including Olan Mills, Clear Channel Radio, Minnesota Work Wear and many more. It was recently ranked the number one shopping cart software for 2010 by ZippyCart, and the company is a finalist for the 2010 Stevie Awards for Sales & Customer Service and a finalist in the Nashville Business Journal’s Best of Business Award.

To sign up for or a 15-day free trial of CoreCommerce or get more information, visit www.corecommerce.com.

About Sum Effect Software, Inc.®:
Based in Franklin, Tennessee, Sum Effect Software, Inc. is dedicated to providing software that makes marketing, selling and supporting products and services easier for merchants. The company’s products, which cater to the small-to-medium sized retail market, include CoreCommerce, an SaaS E-Commerce platform; digiSHOP, a PHP E-Commerce product; fireBLAST e-mail marketing software; and chatFUSE live sales/chat software. The privately-owned company serves an international base of business customers. News and information are available at www.corecommerce.com.