February 10, 2010, 12:00 AM

Talbots will show the benefits and challenges of redesigning its web site

Following its recent site redesign, The Talbots will discuss the challenges of advanced web design technology in a session at next week’s IRWD conference.

Paul Demery

Managing Editor, B2B E-commerce

Following a recent site redesign at Talbots.com, e-commerce manager Rob Miller will discuss the challenges of advanced web design technology in a session at next week’s IRWD conference.

“We will be discussing some of the more advanced web site design technologies and the effects they have on customers,” Miller says.

Miller and Roger Lopez, a consultant with Gomez, the web performance division of Compuware, will be speaking at the Internet Retailer Web Design & Usability Conference, Feb. 15-17 in Orlando, FL, in a session entitled The risks and rewards of advanced design technologies. .

The presentation will cover the use of large Flash files and their potential impact on the performance of e-commerce sites. It will also discuss the use of Ajax, the web page development technology, and how it can potentially adversely affect web site performance depending on the combination of browser and operating system that site visitors use to access Ajax-developed pages. Ajax is an acronym that stands for asynchronous JavaScript and XML.

The Talbots Inc. is No. 106 in the Internet Retailer Top 500 Guide (a PDF version of the company’s financial and operating profile can be ordered by clicking on its name).

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