February 8, 2010, 12:00 AM

CableOrganizer.com’s 2009 web sales climb 7%

CableOrganizer.com, a web-only retailer of cable, wire and products to manage electrical equipment, reported $14 million in sales for 2009, a 7% increase compared with the prior year.

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CableOrganizer.com Inc. reported increases in key metrics for 2009.

CableOrganizer.com, a web-only retailer of cable, wire and products to manage electrical equipment, reported for fiscal 2009:

  • Total sales were $14 million, a 7% increase from $13.1 million last year.
  • Orders increased 8.19%.
  • Unique monthly visitors were up 30.51%.
  • 35,400 SKUs, excluding factory outlet items, up by 14% from about 31,000 in 2008.

“Our success in 2009, and that anticipated for 2010, is a direct reflection of our investment in infrastructure and strategic business relationships,” says Paul Holstein, COO at CableOrganizer.com, No. 430 in the Internet Retailer Top 500 Guide (a PDF version of the company’s financial and operating profile can be ordered by clicking on its name). “Among other endeavors, in 2009 we increased our new product development initiatives while concurrently enhancing and refining our mission-critical web site content. We also worked closely with our various vendors to develop programs that deliver the best value for our customer’s dollar, including pricing strategy and other market-driven variables. And, as always, our commitment to providing the best possible customer service experience allows us to enjoy a decidedly high rate of loyal, repeat customers and referral business related thereto.”

 

The company did not break out fourth quarter sales results.

Holstein is speaking at the Internet Retailer Conference & Exhibition, June 8-11 in Chicago, in a session titled How to borrow your customers` ideas and look like a genius.

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