February 4, 2010, 12:00 AM

Liquidation.com starts off the year with a site redesign project

The auction site for buying and selling surplus merchandise plans to launch within the next two weeks a new site design featuring a recommendations engine, more prominent images and enhanced search filters, the company says.

 

Liquidity Services Inc.’s Liquidation.com an auction site for buying and selling surplus merchandise, plans to launch within the next two weeks a new site design featuring a recommendations engine, more prominent images and enhanced search filters, the company says.

Colin Sebastian, an analyst who follows Internet companies at investment firm Lazard Capital Markets, says the beta version of the new site design may have contributed to what Lazard figures was a 10% lift in merchandise sales volume in January over December.

Other improvements coming with the new design include a streamlined bidding process and a more user-friendly user interface, Sebastian notes. “We view these changes positively, and together they should help to boost conversion rates,” he says.

Sebastian adds that Liquidity’s commercial market can be expected to show strong growth through at least the first half of this year. The auction site also serves the government surplus market, which appears to be stable business for Liquidity, he adds.

Liquidity plans to reveal more details about the redesign later this month, a spokeswoman says.

 

 

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From IR Blogs

FPO

Deepak Agarwal / E-Commerce

Back-to-school insights from a Top 100 online retailer

It’s the second-largest online shopping season, and one nomorerack.com CEO pays close attention to. Here ...

FPO

Kevin Sterneckert / E-Commerce

The ghost economy: an $800 billion retail data disconnect

A new twist on a classic holiday story that online retailers will relive in the ...

Advertisement