January 27, 2010, 12:00 AM

Vitacost.com launches an interactive online community

Registered members of the online community can upload photos, post to blogs and create their own groups.

Mark Brohan

Research Director

Vitacost.com Inc., an e-retailer of vitamins and health supplements, has launched a new online community. Registered members of Community.Vitacost.com can create personalized profiles and access interactive chat rooms.

“Users will find support and inspiration from other members, up-to-date content and health tips, and participate in discussions on topics such as supplements, weight loss, joint health, and general health and wellness,” says Ira Kerker, CEO of Vitacost.com, No. 114 in the Internet Retailer Top 500 Guide (a PDF version of the company’s financial and operating profile can be ordered by clicking on its name).

Members can also post product reviews, recommend products and provide feedback to other members on the community’s discussion boards.

Vitacost founder Wayne Gorsek is speaking at the Internet Retailer Conference & Exhibition, June 8-11 in Chicago, in a session titled Managing for growth-get ready for the next wave.

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