The world leader in luxury brands reinforces its online customer cross-channel end-user experience
Paris, France – 8th December 2009 – ATG (Art Technology Group, Inc, NASDAQ: ARTG), the premier provider of cross-channel and e-commerce solutions, announced today that Louis Vuitton has extended its partnership with the company in order to further extend its presence across the Web and develop innovative cross-channel services. Using the ATG Commerce Suite, Louis Vuitton aims to further enhance its online customer experience by providing novel and innovative services based on a new digital platform concept.
This renewed partnership confirms the remarkable results already achieved by the world`s top luxury brand in online services. The new multi-year agreement includes the roll-out of ATG Commerce 9.1, including ATG Commerce Service Center to optimize the performance of Louis Vuitton Customer Services Centers.
Louis Vuitton will partner with the marketing communications agency Ogilvy to define and implement this new approach the brand is offering to its online customers.
Frank Lord, VP EMEA, ATG, said, "Having a world renowned brand such as Louis Vuitton expand its partnership with ATG is a rewarding confirmation of ATG`s success in helping e-commerce innovators strengthen their competitive positions and remain at the top of their market."
A trusted, global specialist in e-commerce, ATG (Art Technology Group, Inc., NASDAQ: ARTG) has spent the last decade focused on helping the world`s premier brands maximize the success of their online businesses. ATG Commerce is the commerce platform and business user application solution top-rated by industry analysts for powering highly personalized, efficient and effective e-commerce sites. ATG`s platform-neutral optimization services can be easily added to any Web site to increase conversions and reduce abandonment. These services include ATG Recommendations and ATG`s eStara Click to Call live help and Click to Chat live chat software services. The company is headquartered in Cambridge, Massachusetts, with additional locations throughout North America and Europe. For more information, please visit http://www.atg.com
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