September 14, 2009, 12:00 AM

Online credit provider eLayaway gets a new line-up of senior execs

Douglas Salie has been named CEO; Bruce Harmon, chief financial officer; and Gina Bennett, chief compliance officer. ELayaway’s co-founder Sergio Pinon will continue as chief marketing officer.

Katie Evans

Managing Editor, International Research

Online consumer credit provider eLayaway Inc. has a new line-up of senior executives.

Douglas Salie has been named CEO; Bruce Harmon, chief financial officer; and Gina Bennett, chief compliance officer. ELayaway’s co-founder Sergio Pinon will continue as chief marketing officer.

Salie is one of the initial investors in eLayaway and was involved in the early stages of the company’s development. He is an entrepreneur with 22 years of experience in retail, manufacturing, entertainment, and system-based applications and most recently was involved in GameTimeTravel.com, which helps amateur sports groups find housing while they are traveling.

Harmon has specialized for the last 15 years in the early stages of start-up companies. He has been involved in the public offerings of ViroGroup Inc., SinoFresh HealthCare Inc., Alternative Construction Technologies Inc., and Accelerated Building Concepts Corp.

Bennett has 14 years of management experience dealing with federal and local regulatory matters.

As its name implies, eLayaway, founded in 2005, allows shoppers to pay for purchases over time. Consumers pay a 1.9% flat fee and receive their merchandise after their payments are complete. It provides services to 700 merchants.

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