The Home Shopping Network may have its roots in selling through television sets, but it’s doing quite well in attracting shoppers to its e-commerce site as well. HSN.com posted a 10% increase in unique visitors over March of last year. The site also ranked first in time spent among home and garden e-retailers, averaging 22 minutes.
The top home and garden retail web sites in March, with unique visitors in millions this year and last and the percentage change were:
- The Home Depot, 10.16, 10.62, -4%
- Lowe’s, 9.24, 8.10, 14%
- eBay Home, 4.99, 10.81, -54%
- Home Shopping Network, 4.00, 3.68, 10%
- IKEA, 2.88, 2.89, 0%
- Pottery Barn, 2.16, 2.23, -3%
- Jo-Ann.com, 2.14, 1.90, 13%
- eBay Crafts, 1.60, 3.63, -55%
- Hobbylobby.com. 1.41, 1.15, 23%
By length of visit, the top 10 online home and garden shopping destinations in March (minutes:seconds), according to Nielsen Online, were:
- Home Shopping Network, 22:15
- Lakeside.com, 20:36
- LTD Commodities, 18:57
- Home Decorators Collection, 14:42
- IKEA, 12:17
- Lionbrand.com, 11:27
- The Home Depot, 10:43
- eBay Home, 10:37
- eBay Crafts, 10:31
- Harborfreight.com, 10:10
- The Clorox Company, 171.59
- Whirlpool Corp., The Hoover Corp. 43.13
- The Procter & Gamble Company Cascade, 31.87
- The Procter & Gamble Company Cheer, 26.65
- Sears Holdings Corporation Sears, 25.06
- Minnesota Mining & Manufacturing Company 3M, 21.87
- S.C. Johnson & Son, Inc. Pledge, 19.74
- The Procter & Gamble Company Tide, 18.08
- Unilever Snuggle, 17.78
- MTD Products Inc Troy-Bilt, 17.65
Comments
Sign In to Make a Comment
Comments are moderated by Internet Retailer and can be removed.