August 27, 2008, 12:00 AM

VistaPrint doubles designs for customers in varied industries

VistaPrint, a custom printing solutions e-retailer, recently released 200 new design templates that can be used for everything from business cards to rubber stamps to web sites.

VistaPrint Ltd., a custom printing products and services e-retailer, has added more than 200 professionally designed templates aimed at small business customers in numerous industries. They are designed, the merchant says, to build an impressive and consistent image across all marketing materials, both offline and online.

“VistaPrint has served more than 15 million customers worldwide, and we receive a great deal of feedback on the industries our customers are in and the ones they would like to see us expand into,” says vice president of marketing services Melissa Crowe. “We want to offer our customers as many options as possible. With a growing gallery of designs, customers can choose the image they want to convey and maximize their marketing potential.”

With the addition of these new templates, VistaPrint, No. 57 in the Internet Retailer Top 500 Guide, now offers designs targeting more than 400 industries. The goal of doubling its design template offerings is to increase the relevancy of templates for customers, the company says.

While VistaPrint’s designs are available for numerous traditional custom printing products, from business cards and letterhead to sticky notes and rubber stamps, they also are available for web site design.

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