August 25, 2008, 12:00 AM

Equilibrium hires a new head of worldwide sales for its MediaRich product

Equilibrium, a provider of media production and delivery technology, has hired Mary Crebassa as vice president, sales and marketing. She will lead worldwide sales and marketing for Equilibrium’s MediaRich Audio/Video Server products.

Katie Evans

Managing Editor, International Research

Equilibrium, a provider of media production and delivery technology, has hired Mary Crebassa as vice president, sales and marketing. She will lead worldwide sales and marketing for Equilibrium’s MediaRich Audio/Video Server products.

Crebassa joins Equilibrium from Microsoft Corp., where she was a senior partner manager and part of the team that created Microsoft`s Media and Entertainment Partner Ecosystem for the Communications Sector Division. She was most recently a media and entertainment business analyst in the Entertainment and Devices organization, where she covered and reported on worldwide industry trends and issues.

She also has worked at GTE Internetworking, Pacific Bell, Aspirity and Digital Equipment Corp.

Equilibrium’s MediaRich Audio/Video Server automatically processes and assembles image, sound and video assets, enabling the multi-channel delivery of all media assets to web sites and wireless and portable devices

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