The updated site makes it easier for shoppers to find cell phones that meet their criteria. A new, “Find the Perfect Cell Phone” section at the top of the home page lets customers mix and match plans, carriers and features to find a phone that meets their needs.
LetsTalk also added Ajax technology to its site that allows customers to mouse over images returned in a search to bring up a box with product name and details. The Best Sellers portion of the site also incorporates Ajax. When users hover over a best seller text listing, they see a box to the right that shows an image, price and user ratings.
The relaunch also offers users more navigation options. A new footer on the bottom of each page acts as a mini-site map with links to such categories as carriers, manufacturers and plans.