NetSuite Inc., a provider of on-demand e-commerce technology and other business management software, has created two software suites with added web store functionality, including PayPal Express Checkout integration and “Tell a Friend” referral programs.
“This is the first time we’ve had a specific vertical edition around e-commerce,” says Mini Peiris, vice president of product programs. “We’ve built in a lot of different dashboards, workflows and basically best practices for e-retailers.”
NetSuite Ecommerce Company Edition is designed for retailers looking to grow beyond selling via standalone shopping cart solutions and eBay and Yahoo stores. It provides real-time inventory transparency for web stores and more sophisticated e-commerce tools such as automated up-sell and cross-sell recommendations.
“The base edition is really geared to folks who would be moving away from a standalone shopping cart or looking to get more visibility into their operations beyond the web store-so where they might have inventory they need to manage or want to have multiple web sites with different branding for each one, offer multiple currencies, things like that,” Peiris says.
NetSuite Ecommerce+ Company Edition has all the capabilities of the base NetSuite Ecommerce Company Edition plus more sophisticated inventory and SKU management tools required by high-volume complex e-businesses, such as multiple warehouse management, serialized inventory, bar coding and labels, lot and bin management, expiration dating, auto-calculation of re-order points and preferred stock levels based on sales history.
New features include the ability to integrate PayPal Express Checkout into web sites, “Tell a Friend” referral programs, and automatic re-listing of items on eBay. The eBay feature also enables merchants to upload their own HTML designer templates or choose from eBay templates, review both current and closed eBay listings, and view the number of bidders and current high bid.
Both on-demand software suites will be available next month. The NetSuite Ecommerce Company Edition is priced at $999 per month and Ecommerce Plus at $1,299 per month. NetSuite’s eBay integration is an optional add-on module and pricing varies based on volume of transactions.