eLUXURY.com Extends Bill Me Later`s Convenience and Flexibility to Consumers

Luxury Retailer Attracts New Customers and Drives Increased Revenues

Timonium, Md.-March 11, 2008- Bill Me Later, Inc. today announced that eLUXURY.com, a premiere online boutique for luxury goods and designer fashion, has deployed Bill Me Later®, a payment service that allows consumers to conveniently and securely make online purchases without a credit card. With Bill Me Later, eLUXURY.com can extend to its customers the additional convenience and flexibility of no payments for 90 days.

"As eLUXURY.com continues to grow its selection of prestigious brands, we must also expand our current customer base and drive incremental revenues," said Ann Hepler, president of eLUXURY.com. "The Bill Me Later experience and proven success with other retail leaders combined with its growing luxury consumer base was very appealing to us. Results have far exceeded our expectations."

Bill Me Later, Inc. allows retailers to simplify the payment experience to capture lost sales, increase customer loyalty and maximize profits. Only Bill Me Later enables luxury retailers to bring to the payments experience the high quality that their customers demand. Through a single implementation of its Bill Me Later product suite, merchants gain access to a set of technology solutions, including Bill Me Later, Bill Me Later Business, promotional financing, private label credit card programs and integrated marketing programs.

Said Vince Talbert, vice president of marketing at Bill Me Later, Inc., "By implementing Bill Me Later, leading retailers such as eLUXURY.com are able to extend the superior quality offered in their product selection and customer service to the purchasing process. The flexibility and convenience of Bill Me Later offers existing customers an improved shopping experience while attracting more new high value consumers."

About eLUXURY.com
Launched in June 2000, eLUXURY.com is the premier fashion e-tailer, offering women`s and men`s designer apparel and accessories, hard-to-find beauty and children`s collections, and an exclusive Louis Vuitton boutique. eLUXURY.com`s prestigious brand line-up includes Louis Vuitton, Dior, Fendi, Marc Jacobs, Dolce & Gabbana, Versace, and Maison Martin Margiela. eLUXURY.com is owned by Moët Hennessey Louis Vuitton (LVMH), the world`s leading luxury goods group.

About Bill Me Later, Inc.
Bill Me Later, Inc. is a rapidly growing technology company helping to connect leading merchants with high value customers by improving the purchase experience. Bill Me Later, Inc.`s payment and marketing technology solutions help establish and maintain trusted relationships between hundreds of top tier retailers and high value customers at the point-of-sale. Millions of consumers rely on the safety and convenience of Bill Me Later, Inc.`s payment solutions when shopping online, via phone and in-store. The solutions are the first new payment methods since credit cards to be so broadly available within the United States. For more information, visit www.billmelater.com.

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