November 27, 2007, 12:00 AM

Canadian electronics chain Visions turns on the lights of its online store

Vision Electronics, which operates 26 stores in western Canada, has launched an e-commerce site. The site features links to store specials and a technology learning center.

Just in time for the holiday shopping season, Canadian electronics retailer Vision Electronics has flipped the switch on its new e-commerce site.

The retailer operates 26 stores in western Canada and is trying to integrate the site with its stores with a store locator and a feature that lets site visitors see promotional flyers from the store closest to their homes. The site also features a Technology Learning Center that answers such questions as: Plasma vs. LCD (Which is Right For You).

“We are excited to bring our business online and provide Internet users a truly Canadian electronics shopping experience,” says George Finlayson, vice president of Vision Electronics.

The e-commerce site is being operated by Brand2Media, based in Lachine, a suburb of Montreal.

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