Patrick Gates has been promoted to president and general manager of Discovery Commerce, the retail and licensing division of Discovery Communications, which operates Discovery Channel and other television networks.
Gates, who has been with Discovery since 2005, most recently was interim president and general manager of Discovery Commerce, which encompasses home video, licensing and direct-to-consumer sales. He previously was executive vice president of Discovery Commerce’s Consumer Direct unit, which includes e-commerce, catalog and television sales.
“Patrick has provided steady leadership to the Commerce business during a critical time,” says Mark Hollinger, president of global business and operations. “His experience and business acumen have already delivered for Discovery in his role as EVP and interim president, and I look forward to working with him at the helm to develop new ways to drive growth and profitability.” Gates will report to Hollinger.
Before joining Discovery, Gates was senior vice president of commerce at AOL Time Warner, responsible for direct marketing and retail advertising. He previously held executive positions at Neiman Marcus, Barney’s New York, QVC and HSN.
Discovery is No. 186 in the Internet Retailer Top 500 Guide.