SideStep Names Matthew Heist as Senior Vice President

Leading Travel Search Company Taps Former Yahoo! Exec to Lead Global Search Efforts

Santa Clara, Calif - October 11, 2007 - SideStep, one of the Internet`s leading vertical search companies, today announced Matthew Heist as senior vice president of global search. Heist will be responsible for driving SideStep`s core search and international search businesses. His appointment adds more than 15 years of business management experience to SideStep`s executive team.

Prior to joining SideStep, Heist was vice president of business operations at Yahoo! (Nasdaq: YHOO), responsible for driving strategy and operations for Yahoo!`s vertical search and commerce/listings properties, including Yahoo! Shopping, Real Estate, Travel, Autos and the Local Group (Local Search, Yellow Pages and Maps.) Prior to his tenure with Yahoo!, Heist held legal and analyst positions for a number of firms, including Bear, Stearns and Co. Inc, and Donaldson, Lufkin and Jenrette in New York, and Cacace, Tusch & Santagata in Stamford, Connecticut. Heist earned a BA from the College of William and Mary, a JD from George Washington University School of Law and an MBA from USC`s Marshall School of Business.

"Matt brings a wealth of industry knowledge to the SideStep executive roster," said Rob Solomon, president and CEO, SideStep. "He is a trusted, proven leader in the Internet business world and will be instrumental in furthering SideStep`s reach in the U.S. and across the globe. We are thrilled to welcome him to our team."

"This is a very exciting time to work for SideStep," said Heist. "The company continues to grow by focusing on its core strengths and innovations, and I look forward to making contributions that increase SideStep`s value proposition for consumers and travel suppliers."

About SideStep, Inc.
SideStep, one of the Internet`s leading vertical search companies, delivers the most comprehensive selection of travel choices at the best prices to more than 6 million consumers each month. SideStep has been named one of TIME Magazine`s "50 Coolest Web Sites," a PC World "World Class Site" and one of its "Best Products of 2006," and declared "Best of the Web" by both Forbes and BusinessWeek Online. The company has direct relationships with the largest travel suppliers in the industry and works with a variety of leading world-class brands, providing relevant information regarding travel products from more than 600 airlines, 170,000 hotels and 30,000 car rental sites worldwide. The Company also operates TravelPost.com (www.travelpost.com), the Web`s largest independently owned hotel review community, and TripUp.com (www.tripup.com), the fastest growing community and social travel network on the Web. Headquartered in Santa Clara, California, SideStep is privately held and has raised more than $30 million in funding from Trident Capital, Norwest Venture Partners, PAR Capital, Saints Capital and Leader Ventures. For more information, visit www.sidestep.com.