COCONUT CREEK, Fla., September 25, 2007 – AlertSite®, a leading provider of web site performance management solutions that help businesses ensure optimum web experiences for their customers, announced today that Sierra Trading Post has chosen AlertSite for its web site monitoring service. AlertSite’s monitoring for Sierra Trading Post will ensure critical web-based services are always available and running at peak performance.
Sierra Trading Post (www.sierratradingpost.com) purchases name-brand overstocks and closeouts and passes savings on to its customers-selling outdoor clothing, footwear, home furnishings, accessories and gear at savings of 35 to 70 percent. Sierra Trading Post is a top-100 Internet retailer and a top-100 direct marketer. Headquartered in Cheyenne, Wyo., the company employs more than 700 people and mails over 50 million catalogs a year in the United States.
“We consider customer satisfaction our number one priority; any negative setbacks that could affect a customer’s online shopping experience are of great concern to us,” said Andy Newlin, Director of eCommerce at Sierra Trading Post. “AlertSite’s one-of-a-kind TrueUser® DéjàClick® technology is invaluable, because it makes it possible for us to measure a typical user’s experience on our site from an inside the web browser perspective.”
AlertSite’s Business Transaction Monitor with DéjàClick is the first inside-the-browser transaction record and playback system that employs TrueUser browser content capture to monitor web application performance. It provides a true-to-life web experience that observes the web page content from the perspective of the desktop user. In addition, DéjàClick saves time and money by automating the scripting process used to monitor web transactions.
“AlertSite will provide Sierra Trading Post with performance metrics enabling them to make key business decisions regarding their critical online transactions. This includes the precise amount of time it takes for an average user to complete shopping-cart transactions,” said Ken Gross, president and CEO of AlertSite. “Then if any issues should arise, Sierra’s managers are able to take immediate, corrective measures to ensure their customers have the best shopping experience possible.”
AlertSite ensures its customers` web-based services are operational and secure, and its range of hosted Internet services benefits all types and sizes of businesses and organizations. www.alertsite.com.
Contact: Glen Calder 561-750-9800 ext. 216,