August 8, 2007, 12:00 AM

QVC’s U.S. web sales grow faster than total sales in Q2

Second quarter web sales rose 19.4% for QVC Inc.’s U.S. business while total domestic sales increased by just 3.9%. For the quarter QVC reported U.S. web sales of $272.2 million, compared with $228 million in the prior year.

Bill Briggs

Senior Editor

Second quarter web sales rose 19.4% for QVC Inc.’s U.S. business while total domestic sales increased by just 3.9%. For the quarter QVC reported U.S. web sales of $272.2 million, compared with $228 million in the prior year. Total U.S. sales amounted to $1.18 billion vs. $1.14 billion in Q2 of 2006.

QVC, No. 14 in the Internet Retailer Top 500 Guide, reported total revenue, including international sales, of $1.69 billion vs. $1.63 billion in Q2 of 2006. “While we are disappointed with our second quarter results, our U.S. business continued to grow but at a reduced rate, driven in part by difficult comparisons and continued challenges in the jewelry category,” says QVC CEO Mike George. “We will be launching new branding and Internet initiatives this fall that support our long-term strategy of driving growth by capitalizing on TV-Internet convergence and building the preeminent multimedia shopping brand."

Overall the web represented 23% of all QVC domestic revenues in the second quarter, compared with 20% in Q2 2006.

Comments

Sign In to Make a Comment

Comments are moderated by Internet Retailer and can be removed.

Not a member? Signup for free today!

Advertisement

Advertisement

Advertisement

Relevant Commentary

FPO

Sergio Pereira / B2B E-Commerce

Quill turns to its B2B customers for new ideas

Coming in April is a new section of Quill.com that will let customers and Quill ...

FPO

Charles Nicholls / E-Commerce

E-mail remarketing: three best practices to maximize revenue

Consumers who make it to the shopping cart are interested in buying. The chief strategy ...

Advertisement