MyWebLink of Colchester, VT is the first to bring Social Networking to the Grocery Retail world by introducing MyBaby.com, a place for parents to gather, organize, share, discuss, and find things to do with their kids.
Colchester, VT -- June 19, 2007 -- MyWebLink of Colchester, VT is the first to bring Social Networking to the Grocery Retail world by introducing MyBaby.com, a place for parents to gather, organize, share, discuss, and find things to do with their kids.
"Our grocery customers are very excited about the MyBaby platform because, it gives them a comprehensive set of tools that help them engage their consumers in online conversations--to listen and to be heard" said Alec Newcomb, Vice President of MyWebLink.
Traditional advertising media are finding it harder to reach the mass audiences of the past. But at the same time, in cyberspace, consumers are gathering in different groups unified by common interests, said Rebecca Roose, Marketing and Account Manager for MyWebLink. "MyWebLink is reaching these audiences on behalf of our clients through innovative products like MyBaby.com."
MyBaby.com differs from other parenting social networking sites by offering the full range of social networking tools such as: local events, blogging, photos and video sharing, recipes, and message boards to Retail Grocers and Consumer Product Goods Companies.
Parents can discuss hot topics and products, and rank them using MyBaby.com`s star rating system. They can even invite other parents to play groups so they can stay connected to their favorite members. While MyBaby allows members to communicate easily, the site also makes it easy to ensure privacy by allowing parents to set their privacy settings according to their own personal comfort. They can choose to communicate with the entire community or to have their content viewed by only a few chosen members.
Roose said, "as anyone who`s been a parent knows, information and advice are critical, especially when you are a first-time parent. MyBaby gives parents the power and support they`re looking for. At the same time, MyBaby gives our grocery clients the ability to talk more frankly, honestly and directly to their customers than ever before. Plus, the site is full of awfully cute pictures."
The MyBaby.com website is only in the Beta testing stages as MyWebLink gears up for larger grocery retail launches throughout the summer of 2007. Members are encouraged to leave comments by clicking on the `contact` link at the bottom of the screen.
For more information about MyBaby.com, please go to www.mybaby.com
About MyWebLink
MyWebLink builds the convergence of convenience and commerce, providing the tools on which a progressive business is built. Leading retail organizations like Kraft Foods, Campbell`s, NetGrocer, and Newman`s Own rely on MyWebLink to power business-critical applications that increase revenue, reduce costs and streamline operations. For more information please visit http://www.myweblink.com
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