RESTON, Va., June 19, 2007 ¬– The AB&C; Group, one of the nation’s largest providers of outsourced direct response processing, call center, and fulfillment services for multi-channel marketers, today announced it has signed a multi-year agreement with Smithsonian Business Ventures, the business arm of the Smithsonian Institution.
Under the agreement, the AB&C; Group will provide a comprehensive and integrated set of customer care, order management, and fulfillment services in support of the Smithsonian Catalogue’s multi-channel marketing initiatives.
The Smithsonian Catalogue offers jewelry, furniture, fine gifts, textiles, and toys inspired by the collections of the Smithsonian’s 19 public museums, including the National Air and Space Museum, the National Museum of American History, and the National Museum of Natural History.
“Smithsonian Catalogue customers expect their buying experience to be friendly and efficient,” stated Jean Mombert, Vice President and General Manager of the Catalogue. “Based on AB&C;’s years of experience serving catalogs like ours and their reputation for service excellence, we expect they will be a valuable partner to us in pleasing our customers and supporting the growth of our business for many years to come.”
“The AB&C; Group’s comprehensive capabilities and decades of experience serving multi-channel marketers make us extremely well-suited to support the fulfillment needs of the Smithsonian Catalogue,” stated Gary Kazmer, President of the AB&C; Group. “We’re excited about our new relationship with the Smithsonian Catalogue and look forward to helping them achieve their goals for customer satisfaction, sales, and bottom-line results.”
About AB&C; Group
The AB&C; Group specializes in multi-channel direct response fulfillment solutions. Headquartered in Martinsburg, WV, the company processes millions of orders and handles millions of phone calls each year for leading commercial and nonprofit direct marketers. Among the company’s clients are Healthy Directions, The Paragon, National Wildlife Direct, Bra Smyth, U.S. Olympic Committee, Winterthur Museum, Heifer International, and many other prominent companies and organizations.
AB&C;’s services include “Relationship”™ Call Centers, order management, product and premium fulfillment, e-commerce fulfillment and customer service, and inventory management. The superior customer service provided by AB&C;’s “Relationship”™ Call Centers earned the company the prestigious Center of Excellence Certification from BenchmarkPortal and the Center for Customer-Driven Quality, based at Purdue University. AB&C; is the first to achieve this designation among providers of outsourced call center solutions.
Gianfagna Marketing, Inc
(440) 808-4700, ext. 15