Crown site to use Content OnDemand Solution
Chicago, IL, February 15, 2007 – Acquity Group, a leading provider of business and technology solutions that optimize business performance, today announced the launch of a new content-rich Web site for Crown Media Holdings, Inc. (NASDAQ: CRWN), the company which operates the Hallmark Channel and the Hallmark Movie Channel. The new site, www.hallmarkchannelpress.com, is targeted to the media to help them better gather and evaluate detailed information ranging from show schedules and topics to Q&As; with show stars.
“This site offers a comprehensive range of fully integrated content solutions that enable Crown to address all of their content challenges with one highly-scalable, reliable platform,” said Andy Peebler, Acquity Group’s Senior Vice President based in Irvine, CA. “With the release of this new site, the media can now be assured of providing the right information to their audiences at the right time.”
Acquity Group’s Content OnDemand solution provides companies with a turnkey solution for easily updating and managing the content on their Web sites. Content OnDemand allows businesses to focus on running their day-to-day operations while Acquity Group`s OnDemand team manages the technology aspect of the solution. Acquity Group offers Content OnDemand through a subscription-based model, allowing customers to leverage the power of a world-class content management solution, with a quicker, easier implementation process.
About Acquity Group
Acquity Group is a leading provider of business and technology solutions designed to optimize business performance. Its consultants deliver measurable results to top-tier organizations by streamlining processes, fueling efficient internal collaboration and aligning systems for maximum revenue generation. Its clients include Burton Snowboards, Eastern Mountain Sports, Petsmart, Men`s Wearhouse, bebe, Nautilus Inc. and Shimano. Acquity Group is headquartered in Chicago, IL and has offices in Irvine, CA, Overland Park, KS and Scottsdale, AZ, and Dallas, TX. For more information, visit www.acquitygroup.com.
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Matt Schmeltz, Acquity Group