Montreal, Canada, January 23, 2007 - Specialty Fashion Group (SFG), a 770-store woman`s apparel chain that caters to the budget conscious, needed a system specifically designed for fashion apparel retailers to support its growth. NSB`s Connected Retailer suite proved to be just the solution SFG was searching for. Through the use of Planning, Assortment Planning, Sales Analytics, CRM, Sourcing and Merchandising, SFG will have the tools required to ensure success with their future plans.
Philip Hattingh, SFG`s General Manager Support Services, expressed his excitement toward the company`s new relationship with NSB. "We at SFG want to move ahead with our expansion in a confident and efficient manner. After being introduced to NSB last year, we soon recognized they had the resources and experience to help us accomplish that objective."
"NSB is thrilled with SFG`s decision to entrust us with this critical part of their business," states David Henning, NSB`s Senior Vice President of Enterprise Solutions. "This is the start of a long term partnership whereby NSB will provide SFG with a proven set of Solutions upon which they can continue to grow their business."
This major license agreement with SFG represents NSB`s entry into the Australian market and supports the company`s mission to become the leading global solutions provider to apparel, footwear, and specialty retailers.
About SFG
The Specialty Fashion Group (SFG) was founded in 1993 and listed on the Australian Stock Exchange in 1998 (ASX code - SFH). With more than 4,500 employees and 770 stores, the company is the largest women`s wear specialty retailer in Australasia and maintains one of the largest loyalty programs in Australia.
SFG has five distinct brands that offer women of all ages a wide range of clothing for every occasion: Autograph, fashionable larger-size women`s wear targeted at the value conscious 30 - 50 year old career woman and stay at home mum; Big City Chic, fashionable larger-size woman`s wear targeted at the 20 - 30 year old value conscious woman; Crossroads, fashionable casual and work wear targeted at a value conscious 25 - 40 year old woman; Katies, modern, classic, affordable fashion for the 45 to 55 year old ageless woman; and Miller`s Fashion Club, everyday fashion essentials targeted at the value conscious 50-plus year old mother and daughter.
For more information about SFG, contact Julie-Ann@specialtyfashiongroup.com.au or call (02) 8303 9800.
About NSB Group
The NSB Group provides a complete range of proven software and hardware solutions to apparel, specialty, and department store retailers. For more than three decades, NSB solutions have been improving the ways retailers conduct business and how their customers benefit from the shopping experience.
NSB`s offering includes Connected Retailer® Planning, Sourcing and Product Development, Merchandising, POS, Sales Analytics, and CRM, as well hardware, integration services, and 24/7 client care. Our solutions incorporate Service Oriented Architecture and can be implemented together, best of breed, or as a hosted package, to serve retailers in all tiers. More than 150 leading companies leverage NSB`s Connected Retailer® solutions to enhance store operations, relationship marketing, and head office and supply chain functions. For more information about the NSB Group and our Connected Retailer® solutions, visit our website at www.nsbgroup.com.
(c) 2007 NSB Retail Solutions Inc. Connected Retailer, NSB, NSB logos, and certain other marks are trademarks or service marks of NSB Retail Solutions Inc. or another NSB company. All other trademarks are owned by their respective companies.
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