December 29, 2006, 12:00 AM

Online fraud: Keeping ahead of the bad guys

Research from the CyberSource Corp. shows that consumer electronics is the toughest retail category for separating fraudulent online orders from good ones.

Although the percent of online orders lost to fraud has been steadily decreasing, to 1.4% in 2006, the value of fraudulent orders, projected to hit $3 billion this year, continues to rise along with the overall growth of retail e-commerce, CyberSource Corp. reports in its 8th Annual Online Fraud Survey. A big challenge for retailers is trying to catch as many fraudulent orders as possible without rejecting too many good orders-and without breaking their fraud management budgets. 20% of merchants plan to increase their staffs that review orders manually, while 37% are using 5-9 fraud-prevention tools, such as IP geolocation, order-velocity monitoring and address verification.

 

 

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From IR Blogs

FPO

Puneet Mehta / Mobile Commerce

Keeping the creepiness out of mobile marketing

A mobile marketing expert offers five tips to retailers on how to approach new marketing ...

FPO

Jacques van der Wilt / E-Commerce

How to quickly improve your ROI on Google Shopping

Don’t just track category ROI. Look at ROI by product to maximize profits. Just one ...

Advertisement