September 29, 2006, 12:00 AM

eBay Motors offers its own online edition of Winding Road car magazine

Already a leading generator of web traffic, eBay Inc.’s eBay Motors today announced new traffic-generating content with the launch of Winding Road—eBay Motors Edition.

Paul Demery

Managing Editor, B2B E-commerce

Already a leading generator of web traffic, eBay Inc.’s eBay Motors today announced new traffic-generating content with the launch of Winding Road-eBay Motors Edition.

 

Following eBay.com, EBay Motors ranked second in web traffic among the top 20 retail web sites in August, with a traffic share among the top 20 of 3.6%, according to Hitwise. EBay also cites figures from Nielsen/NetRatings noting that eBay Motors is the leading automotive web site with about 12 million visitors per month.

Now eBay is offering more traffic-generating content with the free eBay Motors edition of Absolute Multimedia Inc.’s Winding Road, an online-only magazine edited by Jim McCraw, former editor of Motor Trend and Hot Rod magazines.

"Winding Road – eBay Motors Edition is a great way to offer compelling content to the millions of automobile enthusiasts who frequent eBay Motors,” says Steve Haas, senior manager of Collector Cars at eBay Motors.

 

 

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