September 19, 2006, 12:00 AM

Wize.com launches as affiliate site that compiles consumer-written reviews

Visitors to Wize.com can view the product reviews that consumers have entered onto hundreds of web sites, then link back to one of those sites to make a purchase.

 

Visitors to Wize.com, which launched today, can view the product reviews that consumers have entered onto hundreds of web sites, then link back to one of those sites to make a purchase. Participating retailers include Amazon.com, BabyCenter.com, Cooking.com and Crutchfield.com.

"One of the most valuable-and most frustrating-uses of the Internet is product research,” says Doug Baker, founder and CEO. “Using search engines to conduct product research usually wastes a lot of time. Wize.com was built to help customers find great products quickly."

When searching on Wize.com for a particular product, the results page will provide a summary of the number of positive and negative reviews, followed by a list of retailers showing the retail price as well as links to the reviews on that product posted by shoppers on their sites.

The site consolidates reviews and pricing information on more than 10,000 products, Baker says.

 

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From IR Blogs

FPO

Bryan Gudmundson / E-Commerce

Which incentives are best at saving the sale?

It’s not necessarily the most valuable incentive that converts the best, a case study shows. ...

FPO

Heather Smith / E-Commerce

Taking advantage of the sharper marketing tools from Pinterest

Pinterest’s revamped private messaging system gives retailers more options for directly connecting with influential and ...

Advertisement