For Jack Ma, executive chairman of Alibaba Group Holdings, today is an extremely busy and lucrative day because the company he founded 15 years ...
Second quarter 2006 jewelry and watches sales increased more than 100% year-over-year at the online mega-store. And in Q2 custom-built engagement ring sales skyrocketed 254% year-over-year.
Amazon.com Inc. has announced that second quarter 2006 jewelry and watches sales increased more than 100% year-over-year. Each quarter, an increasing number of Amazon.com’s customers are shopping the Amazon.com Jewelry & Watches Store, especially for Mother’s Day, summer engagements and other such gift-giving occasions.
Second-quarter custom-built engagement ring sales on the pure-play giant, No. 1 in the Internet Retailer Top 500 Guide to Retail Web Sites, increased 254% year-over-year. Through Amazon’s “Create Your Own Ring” feature, customers can choose from more than 200 setting styles and many shapes and cuts. The e-retailer’s selection of loose diamonds has increased 30% since January 2006 from 2.1 million to 2.6 million unique loose stone/setting configurations.
Customers can read detailed product specifications about each of a piece of jewelry’s components, including gemstones, settings and metal stamps. The company’s online Learning Center provides buying guides for pearls, diamonds, precious metals and watches.