SaaS Continues to Grow as SMBs Take Charge of their Back-end Systems
NEW YORK, NY – July 27, 2006 – OrderMotion, a leading provider of Software-as-a-Service (SaaS) solutions, today announced agreement with ZABAR’S, a renowned New York institution in specialty foods for over 70 years, to provide mission-critical customer, order and fulfillment management services.
OrderMotion’s on-demand solution will allow ZABAR’S to outsource their operational infrastructure, freeing considerable time to focus resources on business growth as well as customer service and product development. ZABAR’S e-commerce solution provider, Demandware, Inc. (www.demandware.com), will be fully integrated with the OrderMotion platform, providing the business with true multi-channel capability.
“Infrastructure costs associated with the traditional model of direct commerce are becoming more of an issue every day,” said Donny Askin, CEO of OrderMotion. “Our target is to enable our clients to run their operations at 1 - 2% of revenue whereas traditional solutions operate at 4 - 6% of client revenue; that’s a serious competitive advantage that no business should ignore.”
ZABAR’S joins other high-end specialty and fancy food brands that are partnering with OrderMotion, including Wolfgang Puck, Imus Ranch Foods, Graeter’s Ice Cream, NapaStyle and Peanut Butter & Co.; who by leveraging OrderMotion’s leading edge technology services are re-defining the way business in the Specialty & Fancy Food Industry is conducted.
According to Larry Zilko of ZABAR’S, “We were facing a number of challenges with our existing ‘traditional’ systems and OrderMotion’s cost saving, integrated alternative allowed us to truly streamline our operations and save money.” Zilko adds, “Best of all, OrderMotion’s approach is truly scalable and that’s important to ZABAR’S because we typically experience a 15-fold increase in orders during the holidays.”
OrderMotion, with offices in New York, Boston and Toronto, is a leading provider of Software-as-a-Service (SaaS) for direct commerce companies. OrderMotion offers an affordable, fully integrated order, customer, marketing and fulfillment solution delivered as an on-demand service based on proprietary .NET technology. The Company’s web-native platform enables retailers and direct marketers to easily process customer orders from any channel and for multiple brands and streamline the operations of their businesses without investment or expenses in staff, software or infrastructure. Its offering serves the needs of over 300 brands including GoldSpeed.com, Warrior Golf, Ronco Inventions, Sundance Spas, e-Diamonds, Healthy Pets, Metro Kitchens, NapaStyle and many other emerging and multi-channel merchants. For additional information please visit www.ordermotion.com.