June 9, 2006, 12:00 AM

Omniture sets its IPO terms

In a new IPO filing with the Securities and Exchange Commission, Omniture says it plans to sell 10.7 million shares at a range of $7.50 to $9.00 per share.

 

Web analytics provider Omniture Inc. has set the terms of its initial public offering.

In a new filing with the Securities and Exchange Commission, Omniture says it plans to sell 10.7 million shares at a range of $7.50 to $9.00 per share.

Omniture, which filed for an IPO in April, has yet to set a date for the offering. Under the proposed offering, Omniture will sell 8.7 million shares, while current stockholders, such as private investors, will sell an additional 2 million shares. Morgan Stanley and Credit Suisse head the investment banking firms underwriting the transaction.

Omniture says it will use the proceeds to expand its sales and marketing program, improve its networking infrastructure and make a software licensing payment of $4 million. The IPO papers also state that Omniture posted 2005 sales of $42.8 million on a net loss of $17.4 million, compared with sales of $20.5 million and a net loss of $1.3 million in 2004.

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From IR Blogs

FPO

Deepak Agarwal / E-Commerce

Back-to-school insights from a Top 100 online retailer

It’s the second-largest online shopping season, and one nomorerack.com CEO pays close attention to. Here ...

FPO

Kevin Sterneckert / E-Commerce

The ghost economy: an $800 billion retail data disconnect

A new twist on a classic holiday story that online retailers will relive in the ...

Advertisement