New York, New York. January 26, 2006 – eFashion Solutions, LLC, (www.efashionsolutions.com), a leading e-commerce provider in the fashion industry, announced today it was signed by A.B.S by Allen Schwartz, the contemporary designer brand to manage the global web-retailing for the ABS label. eFashion Solutions, LLC will design the website, photograph the collections, market direct to customers and manage the online sales, payments and shipments world-wide.
"eFashion Solutions, LLC will assist A.B.S. by Allen Schwartz in continuing and expanding the brand," stated Edward Foy, Jr. CEO. "Our team believes foremost in high profit margin for our clients by leveraging brand integrity. And, although A.B.S. by Allen Schwartz has a significant following in retail stores, we are confident online sales will eventually become the number one door for the brand." eFashion Solutions, LLC ability to mine customer data and gather precise information on returns, production, and buyer habits has lead to increased profits in all of the 23 brands they now represent.
Allen Schwartz, Design Director, stated, "We are thrilled to partner with eFashion Solutions, LLC as our ecommerce provider. A.B.S. looks forward to reaching even more customers through the online channel and gaining greater brand awareness." Armand Marciano, co-owner, stated, "We are pleased to partner with eFashion Solutions who I believe will take us to another level of exposure both domestically as well as internationally."
www.absstyle.com will re- launch under eFashion Solutions management February 1, 2006 with plans to cross promote their product with leading magazines such as Elle.com, LUCKY, and Vogue.com. ABS by Allen Schwartz will also offer web exclusive promotional items, sponsor sweepstakes and take full advantage of the press Allen will be sure to receive through Oscar season. Sales from the new site powered by eFashion Solutions are expected to reach north of 1 million within the first 12 months.
eFashion Solutions, LLC
(www.efashionsolutions.com) is a turn key eCommerce service provider which has been successful in creating profitable flagship web-stores for global consumers for the hottest celebrities of the day including Jennifer Lopez, Russell Simmons, Kimora Lee Simmons, JayZ, Beyonce, Elvis Presley Enterprises, luxury brand Judith Leiber and others. Launching 5 1/2 years ago with $3,000 and an idea, the husband and wife team of Edward Foy, Jr. and Jennifer Silano-Foy now are 150-employee strong operating in their Secaucus, NJ-based 71,000 sq. ft. warehouse/call center/design facility / photo studio with multi-million dollar in revenues in 2005.
A.B.S by Allen Schwartz is a twenty four year old multi-million dollar company sold domestically to leading department stores such as Saks Fifth Avenue, Neiman Marcus, Bloomingdale`s and Lord and Taylor. Retail price points range from $98 - $400 across all the collections. A.B.S by Allen Schwartz is also sold internationally to stores in the Far East, Canada, and Europe and most recently to London and Australia. Additionally, A.B.S has four freestanding company boutiques within the United States and is carried in over 1200 doors.
Carrol Van Stone