January 4, 2006, 12:00 AM

15 chains rank among the 20 top holiday sites, Majestic Research reports

A survey by Majestic Research released Dec. 20 as the holiday shopping season was winding down showed that of the 20 sites that consumers visited most frequently, 15 were chains’ sites.

By several measures, retail chains did well online this past holiday shopping season. A survey by Majestic Research released Dec. 20 as the holiday shopping season was winding down showed that of the 20 sites that consumers visited most frequently, 15 were chains’ sites.

Here are the sites and the percent of respondents to Majestic’s survey who had visited them during holiday shopping, with their rankings in the Internet Retailer Top 400 Guide to Retail Web Sites, in parentheses. Retail chains are in bold:
1. Amazon, 54% (1)
2. Best Buy, 47% (10)
3. Wal-Mart, 47% (12)
4. eBay, 46% (unranked)
5. Target, 36% (13)
6. Overstock, 36% (19)
7. Circuit City, 30% (16)
8. Sears, 22% (6)
9. J.C. Penney, 21% (11)
10. Kohl’s, 19% (203)
11. Old Navy, 16% (parent Gap: 22)
12. Kmart, 15% (35)
13. The Home Depot, 13% (49)
14. Victoria’s Secret, 13% (53)
15. Half.com (eBay), 12% (unranked)
16. Bath & Body Works, 12% (unranked)
17. Bed, Bath & Beyond, 11% (95)
18. Macy’s 11% (parent: Federated: 51)
19. Buy.com, 10% (33)
20. Lowe’s, 10% (67)

 

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From IR Blogs

FPO

Patrick Smarzynski / E-Commerce

What the changes at eBay mean for sellers

The online marketplace introduced new rules for sellers last month. It’s crucial that sellers understand ...

FPO

Mark Feinstein / E-Commerce

A quick guide to global e-commerce opportunities

Consumers in many countries are buying more online each year. Understanding the nuances of each ...

Advertisement