In its second-largest acquisition, Amazon buys the company for $970 million.
Toys “R” Us is reporting an 18% increase in third quarter e-commerce sales. Total Q3 sales at Toys R Us declined 4.5% to $2.1 billion from $2.2 billion a year earlier.
Toys “R” Us third quarter e-commerce revenues increased 18% to $79 million from $67 million in the same quarter in 2004. Total Q3 sales at Toys R Us declined 4.5% to $2.1 billion from $2.2 billion a year earlier. In the third quarter, the web accounted for 3.8% of total sales compared to 3% for the same period in 2004.
Toys “R” Us, No. 26 in the Internet Retailer Top 400 Guide to Retail Web Sites, operates multiple e-commerce sites, including Toysrus.com, Babiesrus.com, Toysrus.ca, Imaginarium.com, Sportsrus.com and Personalizedbyrus.com.