September 14, 2005, 12:00 AM

Newegg.com Cracks the Secret for Acquiring New Customers with Bill Me Later®

Paul Demery

Chief Technology Editor

Computer, Consumer Electronics E-Marketer Offers Secure and Flexible Payment Service To Consumers; Announces the Launch of the Preferred Account Program

TIMONIUM, Md.––September 12, 2005––I4 Commerce, the leading provider of alternative payment solutions for multichannel retailers, has signed up Newegg.com, a leading e-marketer of computer components and consumer electronics, to provide a Bill Me Later payment option to its online customers. By offering Bill Me Later, Newegg.com allows its more than four million customers to make purchases without entering credit card or account information and provides greater buying power and security. Additionally, Newegg.com is teaming with I4 Commerce to introduce a Preferred Account program that enhances a customer’s shopping experience at Newegg.

Newegg.com is one of the Internet’s largest e-marketers, offering computer hardware and software, consumer electronics and communications products through the company’s online superstore. Bill Me Later was chosen by the company to offer its shoppers a safe and easy method to buy online without the hassles and security issues inherent to credit card transactions.

Newegg.com is already starting to see significant returns from the service, particularly in response to promotional offers such as “90 days same as cash” and average shopping cart size has risen by 100 percent.

Newegg’s Preferred Account program will offer all of the benefits of the traditional Bill Me Later service to Newegg.com while also providing additional features to customers. These features include a dedicated line of credit exclusively for Newegg.com purchases, instant approval processing and Newegg.com branding throughout the customer billing and service experience. Preferred Accounts will help to generate incremental sales growth, reduce transaction costs by 30 to 40 percent and provide valuable usage patterns that can help Newegg.com better serve its customers.

Contacts:
Gordon Ryan or Scott Love
Schwartz Communications
781-684-0770
i4@schwartz-pr.com

Heather Fields
I4 Commerce
443-921-1961
heather.fields@i4commerce.com

Thomas Schwartz
Newegg.com
562-271-4106
thomas.e.Schwartz@newegg.com

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