Target Corp. is switching its online photo service from Kodak Picture Center to a co-branded arrangement with Yahoo Photos that offers expanded online services, including sharing photos in real-time through Yahoo Messenger and mobile phones.
The switch to Yahoo, which will be completed by June 30, will result in an interruption until this fall of Target’s in-store pick-up service for prints of digital photos ordered online. Target ceased accepting orders for prints through Kodak Picture Center late last month.
The co-branded Target/Yahoo Photos service, which requires uses to sign up for a Yahoo ID and password, charges from 19 cents per 4x6-inch print to $4.95 and up for poster-size prints, plus any shipping fees. The service also offers about 15 gift categories, including $16.95 T-shirts, $34.95 tote bags, and $4.95 refrigerator magnets that can be adorned with a customer’s photos.
Yahoo hosts the co-branded photo service at Target.com/YahooPhotos.com. Target is the only retailer with a co-branded arrangement with Yahoo Photos, and a Yahoo spokeswoman says she knows of no plans to offer a similar service with other retailers.
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