April 21, 2005, 12:00 AM

OshKosh B’Gosh to launch new site with Amazon Services

Apparel retailer OshKosh B’Gosh signed a multi-year agreement with Amazon Services under which Amazon will build and maintain a new OshKosh web site, OshKosh B`Gosh said today.

Paul Demery

Managing Editor, B2B E-commerce

Apparel retailer OshKosh B’Gosh Inc. signed a multi-year agreement with Amazon Services Inc. under which Amazon will build and maintain a new OshKosh web site, OshKosh B`Gosh said today.

 

"We sought an e-commerce partner that could embrace the OshKosh B`Gosh brand while pushing it forward with features that are the latest in e-commerce technology, which is why we chose Amazon Services," said Paul Lowry, OshKosh B`Gosh vice president, corporate retail.

Amazon Services, a unit of Amazon.com Inc., will provide technology features including one-click checkout, search and navigation, personalization, ordering and payments, wish lists and product recommendations.

 

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