April 18, 2005, 12:00 AM

MasterCard launches awards program for web site functionality

MasterCard launched today its Usability Excellence Awards for web sites. “The purpose is to help bring attention to usability as a critical aspect of web design,” says Jennifer Ruffino, head of MasterCard’s Usability Services Team.

 

MasterCard International launched today its Usability Excellence Awards for web sites. “The purpose is to help bring attention to usability as a critical aspect of web design,” says Jennifer Ruffino, head of MasterCard’s Usability Services Team.

Starting today, web site operators can nominate their sites for evaluation by Ruffino’s team. MasterCard will judge sites in two categories: e-commerce sites, including online retailers and payment processing organizations; and financial-services sites offering online banking and bill payment.

MasterCard will choose winners based on seven criteria of usability: navigation, information architecture, accessibility, error prevention/recovery, written content, customer support and interface design. Nominations are due by May 31; winners will be announced by Aug. 15.

Sites can enter at www.mastercard.com/usabilityawards

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From IR Blogs

FPO

Jochen Moll / B2B E-Commerce

Grasping the global dimensions of B2B e-commerce

To successfully sell online to businesses around the world suppliers must get a lot of ...

FPO

Bart Schaefer / E-Commerce

Applying back-to-school lessons to holiday e-mail strategy

It’s time to begin holiday “drip” campaigns that send a sequence of messages to consumers, ...

Advertisement