December 3, 2004, 12:00 AM

Suit claiming Amazon infringed on personalization patents to start Monday

A lawsuit claiming that Amazon.com Inc. and six other retailers infringed patents for personalization technology is scheduled for trial Monday in Chicago. The plaintiff is Pinpoint Inc., a Fort Worth, TX, company that holds the patents.

Kurt Peters

Executive Editor

A lawsuit claiming that Amazon.com Inc. and six other retailers infringed patents for personalization technology is scheduled for trial Monday in U.S. District Court for the Northern District of Illinois in Chicago. The plaintiff is Pinpoint Inc., a Fort Worth, TX, company that holds the patents.

Other retailers named in the suit are Target Corp., Toys R Us Inc., Borders Group Inc., Egghead.com Inc., Bertlemann AG’s CDNow.com and U.K.-based Virgin Group Ltd.

Like other online retailers, Amazon uses personalization technology to present shoppers with merchandising displays and messages based on previous purchases.

Pinpoint acquired the patents from computer scientists, one of whom, Fred Herz, is a shareholder in Pinpoint. Daniel Henderson, Pinpoint president, says he has helped collect $70 million in damages from telecommunications companies in connection with lawsuits over alleged infringement on patents held by the late Kazuo Hashimoto, an inventor of telephone answering equipment.

An Amazon spokesperson says the company does not comment on matters under litigation.

Comments

Sign In to Make a Comment

Comments are moderated by Internet Retailer and can be removed.

Not a member? Signup for free today!

Advertisement

Advertisement

Advertisement

Relevant Commentary

FPO

Jason Squardo / Mobile Commerce

Five tips for achieving high mobile search rankings

Searches on mobile devices will soon exceed those on computers, Google says. Retailers that keep ...

FPO

Sergio Pereira / B2B E-Commerce

Quill turns to its B2B customers for new ideas

Coming in April is a new section of Quill.com that will let customers and Quill ...

Advertisement