-- Mirror Image’s Content Delivery Solution and Network Capacity Boost Performance for Wellness Web Site --
WOBURN, Mass. –November 1, 2004 – Mirror Image® Internet, an adaptive network for online content, application and transaction delivery, today announced LifeScript®, a health and wellness company dedicated to being the nation’s leader in personalized nutritional supplements, has selected Mirror Image’s content delivery solution to deliver high volumes of rich Web content to its customers nationwide. By leveraging the capacity of Mirror Image’s network, the LifeScript Web site (www.lifescript.com) guarantees customers a positive experience regardless of traffic spikes or user location.
“As a growing company with customers such as eDiets, MSN and Yahoo, we needed a solution to successfully handle increasing traffic to deliver the best possible Internet experience to our customers,” said Jack Hogan, President and CTO of LifeScript. “Site performance is an important component of selling products online and with the help of Mirror Image, our sales have increased by 30 percent over the past year.”
With growing traffic, LifeScript depends on Mirror Image to reliably deliver content and seamlessly handle the traffic spikes that result from marketing campaigns and seasonal changes. Today, LifeScript welcomes over 500,000 unique visitors per month who visit its Web site to order personalized vitamin programs, read health-related articles, access recipes and learn more about nutrition.
“Mirror Image partners with retailers, like LifeScript, to successfully ensure they have more than enough server and network capacity to meet any demand placed on them,” said Jeffrey Schutzman, Vice President of Sales and Marketing at Mirror Image. “Our global network, flexible platform and quality customer service and support lets LifeScript focus on their core business, while Mirror Image handles the performance and availability.”
Powered by a robust Content Access Point® (CAP) network, Mirror Image`s content delivery solution enables companies to leverage existing Web site investments to reliably deliver high-speed site performance around the clock.
LifeScript® is the nation`s premier provider of personalized nutritional supplements. Based on the concept that "everyone is unique," LifeScript utilizes state-of-the-art, automated quality-controlled processing to package and deliver customized vitamin formulations in personalized, "daily-dose" packets. These research-based formulations, created by scientists and physicians who specialize in nutrition, come with the exclusive LifeScript Guarantee for Quality and Purity. LifeScript also offers ReVitalize™, a nutritional meal-replacement shake for weight control and good health.
About Mirror Image Internet
Mirror Image® Internet, an adaptive network for online content, application and transaction delivery, provides innovative Web computing solutions that offer e-businesses a smarter way to create more engaging Web experiences for users worldwide. With an enterprise-class platform combining an optimal mix of connectivity, processing power and storage, Mirror Image gives retail, advertising/media and software companies the control they need to deliver the Right Content to the Right Customer at the Right Time. Principally owned by Xcelera Inc. (AMEX: XLA), Mirror Image increases revenue opportunities, reduces infrastructure costs and improves customer satisfaction for Global 2000 enterprises, e-businesses and service/hosting providers worldwide through its corporate headquarters in Woburn, Massachusetts. For additional information, please visit www.mirror-image.com or call +1 866 374 4113.