March 5, 2004, 12:00 AM

Nothing but up

Fourth quarter online retail sales reached $17.2 billion, 25.1% over fourth quarter 2002, the Commerce Department reported.

Internet Retailer

Fourth quarter online retail sales reached $17.2 billion, 25.1% over fourth quarter 2002, the Commerce Department reported last month. The Q4 numbers brought full-year online retail sales to $54.9 billion, up 26.2% from $43.5 billion in 2002.

Total retail sales last year were up 5.5% to $3.42 trillion from $3.24 trillion the year before, the Commerce Department reported. For the year, online retail sales accounted for 1.6% of all retail sales as measured by the Commerce Department vs. 1.4% in 2002.

The percentage of online sales was even higher in Q4, when they accounted for 1.09% of all sales.

The Commerce Department bases its numbers, net of returns, on a survey of 11,000 retailers nationwide.

Comments

Sign In to Make a Comment

Comments are moderated by Internet Retailer and can be removed.

Not a member? Signup for free today!

Advertisement

Advertisement

Advertisement

Relevant Commentary

FPO

Sergio Pereira / B2B E-Commerce

Quill turns to its B2B customers for new ideas

Coming in April is a new section of Quill.com that will let customers and Quill ...

FPO

Charles Nicholls / E-Commerce

E-mail remarketing: three best practices to maximize revenue

Consumers who make it to the shopping cart are interested in buying. The chief strategy ...

Advertisement