BMG Music Service`s Online Club Members to Benefit from Speed and Ease of Browsing and Buying Using Endeca InFront
CAMBRIDGE, Mass., December 1, 2003 - Endeca, the only provider of advanced search and Guided NavigationSM solutions, announced today that BMG Music Service, one of the world`s largest direct-to-customer distributors of music, has launched Endeca InFront® to enhance the online customer experience at bmgmusic.com. Endeca provides the fastest, most effective and accurate integrated advanced search and navigation experience available, helping BMG Music Service`s online members easily find and purchase music titles of interest to them.
Endeca InFront featuring Endeca Search, Guided Navigation and dynamic merchandising will allow BMG Music Service`s online music club members to search and browse over 14,000 music titles. Results can then be refined according to individual preferences, helping members build their music collections with the music they really want. Endeca`s solution will also enable bmgmusic.com to recommend and highlight additional artists and labels that match up with members` preferences, encouraging them to easily find additional relevant selections.
"One of our key goals at BMG Music Service is to help our members discover and enjoy music, not only of the artists they know but also of the artists they haven`t yet found, " said Sharon Siegel, senior vice president of marketing for BMG Music Service. "Endeca`s search featuring Guided Navigation has proven, unique functionality and ease-of-use that allows us to help our millions of club members explore our vast array of titles and find the music they want."
The combination of Endeca Search and Guided Navigation with dynamic merchandising offers the best way to promote and move merchandise in online catalogs and directories because the most relevant products and related merchandise are presented based on what a user is looking for - creating an enhanced experience that is both productive and highly satisfying to users. BMG Music Service joins a growing majority of the world`s leading retailers who use Endeca InFront each day to achieve higher conversion rates, larger orders and more return visits.
"Guided Navigation is designed to tailor results to the user, regardless of how he or she chooses to search the information," said Jim Baum, president and COO of Endeca. "With its vast selection of artists, titles, genres and labels, bmgmusic.com is an ideal site to showcase the benefits of Endeca Search featuring Guided Navigation. Endeca InFront will enable intuitive search and navigation that will cater to BMG Music Service`s online members and keep them coming back for more."
Endeca Search solutions featuring Guided Navigation help businesses across a variety of sectors including retail, financial services, manufacturing, information publishing and business-to-business with applications that address the information overload problems associated with content, catalog and enterprise information access and retrieval. Endeca solutions are built on innovative technology that makes it possible for the first time to offer Guided Navigation and advanced search on structured and unstructured information with high performance, and low total cost of ownership, even at massive scale.
About BMG Music Service:
BMG Music Service is one of the world`s largest direct-to-customer distributors of music. The company operates five different genre-based record clubs - BMG Music Service,
Endeca offers innovative Endeca Search and Guided NavigationSM information delivery solutions for companies who need to integrate, discover, and navigate enterprise data to solve the business problems associated with information overload. Endeca technology, a winner of Computerworld`s 2003 Innovative Technology Award, is already at work for leading retail, financial services and business-to-business companies like Barnes & Noble, Putnam Investments, and Arrow Electronics. Endeca solutions empower users to explore and discover relevant relationships in data and find accurate and precise results with unprecedented speed. This search and navigation technology can be applied across a wide-range of enterprise and customer applications including Knowledge Management, Customer Relationship Management (CRM), customer self-service, analytics, catalogs, directories, and portal integration. Endeca is a privately held company headquartered in Cambridge, MA. Endeca is an IBM Advanced Business Partner. For more information, visit www.endeca.com
Endeca, Endeca InFront and Endeca Navigation Engine are registered trademarks, Endeca ProFind is a trademark and Guided Navigation is a service mark of Endeca Technologies, Inc. All other product and service names mentioned herein are or may be registered trademarks or trademarks of their respective companies or organizations.
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