Los Angeles, CA -- Oct. 2, 2003 – As part of BizRate’s (www. bizrate.com) strategy to have one of the largest index of merchants and products, BizRate today announced a promotion available to Yahoo!® Small Business (http://smallbusiness.yahoo.com) customers.
BizRate’s Shopping Search Engine, a leading e-commerce site, is one of the most powerful ways to drive cost-effective traffic and increase sales. Through this agreement, BizRate is offering Yahoo! Small Business customers a credit worth $50 towards traffic they receive when they register with BizRate’s Merchant Listing Program. Since merchants "bid" for traffic on a cost-per-click (CPC) basis, this promotion means that Yahoo! Small Business customers can receive up to several hundred free leads to sample the quality of traffic from BizRate.
“This is a classic everyone wins agreement,” says Farhad Mohit, Chief Product Officer at BizRate. “Yahoo! Small Business provides its customers with access to quality leads right from their Yahoo! Store Manager and BizRate users benefit from increased selection, breath and competition among choices when they are searching.”
BizRate is the largest, fastest and most accurate shopping search engine on the Web. With an index of over 10 million products from more than 33,000 stores, BizRate uses ShopRankTM, a proprietary shopping search algorithm, to produce the industry`s most relevant search results by weighing price, popularity and availability of products, against the reputations of merchants that sell them. At the heart of ShopRankTM are BizRate`s signature merchant and product ratings, collected from more than one million online buyers each month making them the most statistically reliable ratings on the Web. Every week, the BizRate shopping search engine prepares millions of shoppers to make smarter, more confident purchases and sends them directly to the checkout page of thousands of online merchants. Founded in 1996, BizRate.com is a profitable company.