Latest Addition to the StoreSense Platform Extends Kurant`s Technology
to the Entry-Level Segment of the Market
SAN FRANCISCO, Calif. June 30, 2003 -- Kurant Corporation, the leading provider of e-business software for organizations that serve the small and medium-size business (SMB) market, today launched StoreSense Starter Edition. An extension of the award-winning StoreSense platform, StoreSense Starter Edition offers a suite of entry-level e-business tools designed to help small businesses get started selling on the Web.
StoreSense Starter Edition opens the e-commerce opportunity to more small businesses than ever before. Designed and priced for new online merchants, who have been slow to adopt e-commerce technology due to the complexity and cost of products available, Starter Edition allows merchants to begin selling online without a major investment of time or resources.
"Kurant has clearly established our leadership position by delivering advanced e-business tools tailored for the SMB market. Now we`re bringing our technical expertise to the entry level, giving new online merchants a low-risk yet powerful way to test the e-commerce waters," said Curtis Pierce, CEO of Kurant Corporation. "In so doing, we`re allowing more small businesses to come online earlier, creating new opportunities for both StoreSense merchants and our channel partners who directly serve them."
Landmark Merchant Solutions is among the first of Kurant`s reseller partners to offer StoreSense Starter Edition. Said Joseph Garza, president of Landmark, "Starter Edition is an attractive addition to the StoreSense product line. It clearly fulfills an unmet need at the entry-level end of the market, creating a larger pool of new customers to bring online. More importantly, however, the upgrade path that runs throughout the StoreSense platform will allow us ongoing up-sell opportunities that other products simply can`t provide, meaning we can keep those customers as their e-business needs evolve."
"About 200,000 small businesses will begin selling online for the first time in 2003, but there are many that are still unsure where to begin," said Raymond Boggs, vice president for Small/Medium Business and Home Office Research at IDC. "For the 75 percent of online small businesses not selling online, StoreSense Starter Edition represents the kind of resource needed to get to the next level of Internet effectiveness."
About StoreSense Starter Edition
StoreSense Starter Edition, a streamlined version of the StoreSense platform, includes all the key components necessary for selling online, packaged in a user-friendly interface. Key features include:
-- User-friendly setup design store look and feel, as well as set up key business functions such as shipping tables and tax, using simple wizards, drop-down menus and checkboxes;
-- Shopping cart add a "Buy" button to an existing Web site or create a complete online store to sell products;
-- Multiple payment methods process credit cards securely in real time; accept credit cards, store cards, checks, PayPal or WorldPay;
-- Integrated shipping use built-in FedExÒ or Canada Post features, or the StoreSense default shipper;
-- Robust administration capabilities Store Administration console displays real-time store activity;
-- Optional static pages includes templates for corporate Web site pages, including About Us, Store Locator, and FAQ;
-- Clear upgrade path easy, automatic upgrade from within the product to higher levels of StoreSense; upgrades are seamless and build on previous work.
Price and Availability
StoreSense Starter Edition is available now through select Kurant reseller partners, including Landmark Merchant Solutions. Kurant`s suggested retail price begins at $9.95 for a Starter Edition Store; actual price may vary.
Kurant Corporation provides software infrastructure that allows large corporations to deliver branded e-business services to their small and medium-sized business customers. Kurant`s award-winning flagship product, StoreSense, is a complete suite of e-business tools, including Web site design, electronic commerce, mobile commerce, supply chain communication, and inventory and customer management. Incorporated in 1998, San Francisco-based Kurant is privately held. For more information, contact Kurant at www.kurant.com or (888) 463-2696.
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