HILLSBOROUGH - NJ, June 10, 2003 - Searchfeed.com, a leader in Pay-Per-Click search technology, announced today the incorporation of its paid keyword content onto iChef, a free online recipe resource.
Content has been incorporated through the use of Searchfeed.com`s feed box program, which has been customized to display the two highest bidded advertiser listings once a user performs a search or chooses one of the assigned recipe groups. Displayed listings, shown as sponsored listings, are relevant to the different recipe categories providing iChef site visitors additional resources. Search result topics include anything from additional recipes, cookware and catering services.
Through a partnership with iChef, Searchfeed.com advertisers have a greater opportunity to increase exposure and attract a more industry specific audience. iChef audiences, who can browse recipes, create meal plans, and join recipe clubs can now shop as well by surfing through advertiser listings. Advertisers achieve higher click through rates from audiences who possess a strong interest in their product.
Searchfeed.com, a leader in Pay-Per-Click (PPC) technology, provides online advertisers with the most cost-effective, easily tracked method of generating sales leads while offering Web publishers a better way to monetize Internet traffic. By establishing relationships with more than 7,000 leading Web portals and regional Internet service providers, Searchfeed.com`s advertising network exceeds more than six million queries daily. For more information about Searchfeed.com, visit www.Searchfeed.com.
iChef is an established culinary web site (www.ichef.com) featuring thousands of free recipes and useful cooking information. First launched in 1996, iChef has consistently provided excellent recipes and advice to more than 150,000 monthly visitors to assist them in preparing their family`s meals. iChef is a valuable marketing tool for sponsors and advertisers to reach a highly targeted audience of motivated consumers.