A Forrester report points out challenges faced by some business-to-business firms working online.
Starting Tuesday, Office Depot will host a six-week seminar for small businesses at OfficeDepot.com. Topics will focus on running and building a business, technology for small businesses, marketing and finance.
With a successful web-selling strategy that will result in $2 billion in online sales this year, Office Depot Inc. is using the web in another way. Starting Tuesday, Delray Beach, Fla.-based Office Depot will host a six-week seminar for small businesses at www.OfficeDepot.com/promo/webcafe. The sessions, dubbed the WebCafe will be hosted by Monica Luechtefeld, executive vice president of e-commerce for Office Depot.
Featured speakers include:
--Marilyn Carlson Nelson, U.S. White House Chairwoman of the National Women`s Business Council and chairwoman and CEO of Carlson Cos.
--Lurita Doan, president and CEO of New Technology Management Inc., an IT service-oriented company that providesinformation technology in advanced computer and network operations.
--Jean Chatzky, editor at large of Money Magazine and financial editor for NBC`s Today Show.
--Nancy Michaels, president of marketing company Impression Impact.
--Stephanie Denton, president of the National Association of Professional Organizers, and author of the syndicated newspaper column "Getting Organized."
Topics will include:
--Build a Business. Leave a Legacy
--How to Choose the Right Technology for Your Office
--How to Market Your Business to Win Customers
--Organizational Strategies to Simplify Your Life
--Financial Advice to Help You Achieve Personal Wealth
The webcasts will take place from 4-5 p.m. Eastern time, every Tuesday through Dec. 5. Each presentation will be about 30 minutes, followed by live-chat Q&A.; There is no cost to attend, although attendees will have to register their attendance.