Talisma Offers Outsourced Expert Services

Contacts:

United States
Jerry Johnson
Talisma Marketing, Corporate
425.897.3281
jerryj@talisma.com

India and Europe
Geeta Singh
Talisma Marketing, APAC & Europe
91-80-522-9635
geetas@talisma.com

Remote expertise in analytics, campaigns, helpdesk and customer support drive down the total costs, resulting in radically improved business economics.

SEATTLE and BANGALORE, INDIA -- August 21, 2002 - Talisma Corporation, the innovation leader in the CRM industry, today began offering a series of business-related outsourced services called Talisma Expert Services. The services are available to both Talisma customers and non-customers who are looking to reduce expenses and increase revenues.

Highlights of these offerings include outsourced customer support, administration and campaign management. The services add tremendous value to a company`s operations and can fundamentally change a company`s ongoing cost of doing business.

Outsourced Business Services
The Outsourced Business Services allow business professionals to outsource business processes including customer support, helpdesk and ongoing marketing campaigns. Duties that are traditionally carried out internally can be outsourced to highly skilled Talisma teams in India, allowing companies to wisely spend their money in tough economic times. Offerings include:

--Customer Support - Offers complete multi-channel customer support for organizations looking to improve their contact centers. Outsourcing these services saves up to 50 percent of the total costs of running similar operations internally. This also enables running a 24/7 support operation without escalating the operating costs.

--Helpdesk - Supports the end users on IT issues with 24/7 support across multiple channels including Web, e-mail, phone, chat and unlimited self-service interactions. Users are assisted on desktop technologies and office applications typically used in business.

--Campaigns - Offers an easy method of generating high volume e-mail campaigns. It includes mailer design, campaign flow design and execution, test list and import target list. It has the capacity of sending up to 40,000 personalized e-mail messages per hour.

Outsourced IT Services
Outsourced IT Services help companies set up and maintain their Talisma CRM implementations in a worry free manner using analytics, fastrack deployment, online services and administration. With these applications, companies see exceptional results and quick ROI on their Talisma products. Offerings include:

--Analytics - Generate powerful, sophisticated business intelligence models and reports for better business decisions. Pre-configured templates are offered to visualize report formats and offer periodic reports on the Talisma database. Custom reports and models are also available.

--Fastrack - Offers an initial easy, staged, successful CRM deployment with a fixed scope, time and price implementation. Through this process, initial implementation can be completed in less than 30 days, which includes comprehensive end-user training and orientation, and a follow-up visit after the go-live date.

--Online Services - Offers customers 24/7 access to the application, which is managed and hosted by Talisma. Talisma`s strength in managing delivery out of India is important for cost savings.

--Administration - Provides monitoring and managing of Talisma installations with routine back up in the provided infrastructure, remote installation of dot releases and minor upgrades. This saves over 45 percent of the total costs of supporting Talisma applications.

Why Talisma Expert Services?
Talisma Expert Services changes a company`s business economics while maintaining or increasing the quality of work performed. In today`s highly competitive environment, Talisma has the ability to offer added stand-alone services at reduced costs, through its unique India-based business model. Through this series of offerings, Talisma can share the benefits of its proven unique business model while eliminating the risks typically associated with outsourcing.

Outsourced support saves up to 65 percent of the total costs of running similar operations internally, adding the greatest value to the initial investment. Now companies can affordably make the most of Talisma resources and redirect money to other important areas of business. As the economy improves, this will also mean greater profits sooner to companies that leverage this business model.

About Talisma - www.talisma.com
Talisma Corporation is a provider of interaction management solutions that can be rapidly customized to meet the communication needs of the extended enterprise. This is accomplished through a unique combination of easy-to-configure software technology and outsourced expert services. The result is that Talisma empowers service, sales, and marketing employees to interact with customers, partners, and other stakeholders through any communication channel, enabling the enterprise to build enduring and profitable relationships with millions of people.

Talisma has helped hundreds of enterprises create long-lasting and profitable customer relationships. The company has a rapidly growing list of clients including Microsoft (MSFT), Dell (DELL), Real Networks (RNWK), Click2Learn (CLKS), Air Products (APD), United Business Media (UNEWY), Business 2.0, TechRepublic/CNET (CNET), Time Life Inc., MSNBC, Cooper Tires (GTB), The Red Cross, EMI, Mexicana Airlines, Tupperware (TUP), World Wrestling Entertainment (WWE) and BlueNile.com.

Headquartered in Seattle, Talisma has more than 500 employees with offices in India, Europe, Asia and the U.S. Talisma is privately held with investments from Oak Investment Partners, Madrona Venture Group, Paul Maritz, SeaPoint Ventures, Cedar Grove Investments and The Carlyle Group.