Consumers are more likely to respond and interact with brands’ posts and ads on Friday than any other day of the week, according to ...
Four CPG manufacturers commit to UCCnet’s new item registry
Kimberly-Clark Corp., The J.M. Smucker Co., Hershey Foods Corp. and Snyder`s of Hanover Inc. will begin implementing UCCnet’s item registration and data synchronization services.
Kimberly-Clark Corp., The J.M. Smucker Co., Hershey Foods Corp. and Snyder`s of Hanover Inc. will begin implementing UCCnet’s item registration and data synchronization services, UCCnet reported today. The three join more than 120 other trading partners who are members of UCCnet.
Kimberly-Clark will implement UCCnet to synchronize item information with retailers for its tissue, personal care and health care products. Smucker, which distributes fruit spreads, ice cream toppings, peanut butters, and shortening and oils, will utilize UCCnet to communicate information for many products with its retail partners.
Hershey Foods recently joined UCCnet and plans to begin implementing UCCnet this month. Snyder`s of Hanover will communicate item information for hundreds of snack foods, food service and ingredient products with the majority of its retail partners through UCCnet.
UCCnet`s GlobalRegistry and data synchronization services provide a repository for item, location and trading partner capabilities and enable suppliers to communicate new or changed product data, with the aim of ensuring that all trading partners are using identical, accurate and standardized item information.
"From the beginning, the focus has been on providing the best value to our consumers and leveraging the information technology and logistics that allow this to happen," said Timothy Smucker, Chairman and Co-CEO of The J.M. Smucker Company. "Joining UCCnet is central to that mission." He adds, "the benefits are there--e-collaboration delivers real economic impact."