March 12, 2002, 12:00 AM

How do you say ‘Buy’ in Danish? today introduced an international transaction service and increased global shipping capabilities in its bid to make a global retail destination.

Kurt Peters

Executive Editor is going after the global market. The online retailer of electronics gear, books, music and games, today introduced an international transaction service and increased global shipping capabilities. said it will integrate a simple transaction solution that will give customers outside the U.S. the ability to see the total landed cost for their order, eliminating the need to pay added fees when products arrive at the customer’s destination. Customers will see the full price including all shipping and destination fees in their own currencies at the time they place the order, Buy says. will fulfill international deliveries via a warehouse based out of Florida, which it says will give the company resources to deliver products to an additional 15 countries.

These enhancements will allow to extend its online presence to Australia, Canada, Mexico, Switzerland, New Zealand and 11 European countries: Denmark, Finland, Germany, Ireland, Italy, Holland, France, Austria, Sweden, Belgium and UK.

"This move supports our initiative to constantly improve`s customer service regardless of where the customer is located," Scott Blum, founder and CEO of "We are well on our way toward making the brand not only a household name, but a global leader when it comes to online retail."



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