May 21, 2001, 12:00 AM

Toys R Us online sales triple in the first quarter

Toys R Us’s deal with is paying off as the toy retailer saw three times as many sales in the first quarter this year as in Q1 2000.

Kurt Peters

Executive Editor

Sales at more than tripled in the first quarter of this year to $29 million from $8 million in Q1 2000. The company says its alliance with allows it to focus on continuing to build its online business and the retailer expects sales to continue to grow rapidly. Toys R Us also reported that its business would migrate to the platform this month. Toys R Us had reported significant additional costs for its online business in Q1 2001, which were due to maintaining and operating the web site and distribution facility. However, the company expects to eliminate some of those costs when Babiesrus moves to the Amazon platform.


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